Essentialist CEO with Kasey Jones
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Revenue Generation

Premium Positioning

+5

🏔️ Essentialist Case Study: From 50% of employees quitting in COVID to TRIPLING their revenues in 3 years

Oct 31, 2025

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12 min read

🏔️ Essentialist Case Study: From 50% of employees quitting in COVID to TRIPLING their revenues in 3 years

(This is the story of the McFaddens from Canada)

Kasey Jones
Kasey Jones

Business Systems

+8

🏔️ Essentialist CEO: The Self-Deception that Keeps You Broke (And Why You Can't Fix What You Can't S)

Sep 28, 2025

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8 min read

🏔️ Essentialist CEO: The Self-Deception that Keeps You Broke (And Why You Can't Fix What You Can't S)

Kasey Jones
Kasey Jones

Selling with Confidence

+6

🏔️ Solo CEO mindset: Why 'professional' entrepreneurs stay broke (and what to do instead)

Jul 27, 2025

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13 min read

🏔️ Solo CEO mindset: Why 'professional' entrepreneurs stay broke (and what to do instead)

The employee mindset that sabotages entrepreneurs—and the CEO shift that saves you

Kasey Jones
Kasey Jones

Managing Overwhelm

+10

🏔Solo CEO mindset: The Scarcity Trap: Why 83% of Consultants Design Businesses That Exhaust Them

Jul 6, 2025

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12 min read

🏔Solo CEO mindset: The Scarcity Trap: Why 83% of Consultants Design Businesses That Exhaust Them

The mindset shift that transforms desperate hustlers into strategic CEOs—without losing your drive

Kasey Jones
Kasey Jones

Sales

+6

🏔️ Solo CEO skillset: Minimum Viable Pipeline—Your first step to building a $10k/month consulting business

Jul 3, 2025

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9 min read

🏔️ Solo CEO skillset: Minimum Viable Pipeline—Your first step to building a $10k/month consulting business

(this is how you stop throwing spaghetti on the wall...)

Kasey Jones
Kasey Jones

Sales

+7

🏔️ Essentialist CEO: The Outreach Paradox: Why Smart People Sabotage Their Own Success

Jun 15, 2025

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10 min read

🏔️ Essentialist CEO: The Outreach Paradox: Why Smart People Sabotage Their Own Success

The body-based fear that keeps brilliant entrepreneurs hiding (and the journaling practice that dissolves it)

Kasey Jones
Kasey Jones

Mental Health

+9

🏔️ Solo CEO mindset: The Silent Lie Costing You $10K+ Monthly

May 18, 2025

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12 min read

🏔️ Solo CEO mindset: The Silent Lie Costing You $10K+ Monthly

Kasey Jones
Kasey Jones

Business Systems

+13

The $19,000 Fear Tax: What Your Comfort Zone Costs You

May 11, 2025

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12 min read

The $19,000 Fear Tax: What Your Comfort Zone Costs You

The simple framework that helped my client go from $500 to $19,000 in weeks (plus a workshop invitation)

Kasey Jones
Kasey Jones

Business Systems

+14

Why Most Solo Consulting Businesses Won't Survive This Economy—And How to Make Sure Yours Does

May 7, 2025

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8 min read

Why Most Solo Consulting Businesses Won't Survive This Economy—And How to Make Sure Yours Does

The 5 critical systems that transform fragile service businesses into resilient profit engines—without working more hours.

Kasey Jones
Kasey Jones

Time Management

+2

Are You Wasting Time on the Wrong Things? (Free Toolkit Inside)

Apr 20, 2025

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6 min read

Are You Wasting Time on the Wrong Things? (Free Toolkit Inside)

Most entrepreneurs are busy, but not all are productive—here’s how to change that.

Kasey Jones
Kasey Jones

Client Transformation

+3

The Hidden Cost of Undercharging (It's Not What You Think)

Apr 15, 2025

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4 min read

The Hidden Cost of Undercharging (It's Not What You Think)

Undercharging doesn't make you more ethical—it makes you overwhelmed.

Kasey Jones
Kasey Jones

Business Systems

+4

The Solo CEO’s Guide to Leverage: How to Grow Without Burning Out

Apr 3, 2025

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6 min read

The Solo CEO’s Guide to Leverage: How to Grow Without Burning Out

You don’t need a big team to scale. You need leverage.

Kasey Jones
Kasey Jones

Selling with Confidence

+2

The Trauma Sales Approach: Why Clients Hate Being Sold To (And What To Do Instead)

Mar 26, 2025

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7 min read

The Trauma Sales Approach: Why Clients Hate Being Sold To (And What To Do Instead)

You don't have to be a d*ck to have a high close rate

Kasey Jones
Kasey Jones

Premium Positioning

+2

Why Your Referrals Have Dried Up (And How to Get Them Flowing Again)

Mar 9, 2025

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8 min read

Why Your Referrals Have Dried Up (And How to Get Them Flowing Again)

Ready to become the go-to expert in your space? It starts with one simple shift.

Kasey Jones
Kasey Jones

Premium Positioning

+3

I Shut Down My Most Profitable Offer (Here's The Uncomfortable Truth Why)

Mar 4, 2025

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5 min read

I Shut Down My Most Profitable Offer (Here's The Uncomfortable Truth Why)

The surprising shift that transformed my business from content hamster wheel to client magnet

Kasey Jones
Kasey Jones

Premium Positioning

+3

Why More Content Won't Get You More Clients (And What Actually Will)

Mar 2, 2025

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6 min read

Why More Content Won't Get You More Clients (And What Actually Will)

Stop wasting time on visibility tactics that don't pay the bills

Kasey Jones
Kasey Jones

Hi, I’m Kasey Jones and this is Essentialist CEO.

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